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One of the most powerful things a
company can do to build a culture
of innovation is to encourage
employees to make suggestions or
step away from the status quo of their
positions, without fear of retaliation
or consequences for failure. Some
companies, in fact, actively encourage
employees to work on their own
intelligence (AI). Implementing AI-based tools can lead to innovation
breakthroughs you may not have
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Great companies take full advantage of
the talents, backgrounds, experiences,
and attitudes of their workers,
regardless of their sex, age, race or
sexual orientation. When diversity
is embraced, it helps companies to
connect better with their customer
base and the general public. Study
after study shows that diversity is good
for the bottom line, bringing with it new
ideas and ways of thinking.
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Millennials now make up one-third
of the U.S. workforce1;;%FmOJOH;
characteristics of millennials, people
born between 1981 and 1996, include
“doing good while doing well.” Social
responsibility is woven into how they
seekers not only want meaningful
contributing to the greater good of
company conducts business and deals
with the public.
package are essential to this
generation’s ability to do good. With
fewer practical worries, employees
are freed up to focus on the positive
impact they can have at work.
Company culture can make or break
a company. A positive, committed
employee base with a can-do
winning environment can achieve
many successes in a startup or small
business. Culture is culmination of
the attitudes, activities and values
reinforced in the business on a
How do you build culture? Here
are a few simple ways. Highlight and
praise actions of individual employees
who demonstrate those values. Ask
employees what they think the company
should stand for, so that they feel
invested in building the culture.
Remember, if something is inherently
wrong with your culture, replacing
people and adding technology and
equipment won’t change a thing. It will
hold the company back from achieving
greatness. But a great culture sets the
stage for great company performance.
Employees take their cues from the
most visible person in the company—
usually the owner, CEO or founder.
Leadership starts at the top.
Not all founders are natural leaders,
idea to start the business, but
managing others requires a completely
different skill-set. Savvy CEOs know
developing all skills is key and they set
aside time and resources to invest in
their own development.
for your existing teams and top-level
a company that leverages the best
technologies to drive success.
A customer relationship management
(CRM) system can automate the process
of tracking sales leads, freeing up
employees from repetitive data entry
easier and faster for both employees and
employers. Mobile devices and apps
enabling them to work from home or visit
such technologies give employees more
time for higher-level innovation, increasing
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Without question, people are the number
one thing that makes a company great.
“rock star” performers from the outside.
Even the smallest companies have hidden
employee development to shine.
Invest in developing employees’
professional growth. Reward them with
package you can afford to retain and
company is not really a secret at all. It’s
IS EMBRACED, IT
BETTER WITH THEIR
AND THE GENERAL